Work

1 yr 2 mo

• Own the competitor intelligence module — an ad-spy and ad-analysis system covering Meta, Google, YouTube and LinkedIn; lead all feature development and enhancements.
• Refactored the end-to-end Python pipeline for speed, consolidating duplicated logic.
• Sole engineer on the backend; refactored critical components and stabilised the production stack.
• Sped up the creative-analysis pipeline through parallelisation and code-level optimisation.
• Diagnosed MongoDB hot-spots and tuned queries with the right indexing strategy.
• Self-hosted ClickHouse for analytics and managed Azure deployments for production services.
• Added hash-based dedup caching, daily cron jobs, and contributed to SEO work.

3 mo · Internship

• Built parts of the competitive-intelligence module for market analysis.
• Wrote a Google Ads extension to extract public data from the Google Transparency Center.
• Hardened the Meta + Google public-data analysis flow and added a queue/control layer.
• Set up Azure CI/CD pipelines for the creative-analysis module.

1 yr 10 mo · Part-time

• Built and ran Doubtly.in — a blog + notes platform with 5,000+ registered users.
• Started on Next.js + MongoDB; later moved the content side to WordPress for easier publishing.
• Shipped a Flutter mobile app on the WordPress API with extras backed by Supabase.

2 yr 5 mo · Freelance

• Started as a college side-hustle; first paid project was ₹1,000 for a marketing agency.
• Delivered 20+ projects, mostly WordPress with a few SvelteJS builds for performance-sensitive cases.